Description
At Nerimo Studio, I manage the overall branding and marketing strategy—ranging from client onboarding flow, content creation, copywriting, to email marketing. There are no paid ads here. Clients come through three main channels: overflow leads from Eiko Visual with budget constraints, organic canvassing, and email marketing.
The CRM program serves as the backbone of Nerimo’s business, not paid advertising. Incoming clients receive ongoing support, nurtured relationships, and encouragement to grow. Client loyalty drives our primary income, rather than one-time transactions.
I also ensure Nerimo’s brand communication stays consistent: warm, polite, and unhurried. This reflects the cultural values of Yogyakarta that form the soul of this studio. Because for Nerimo, supporting MSMEs is never just a transaction—it is a long-term commitment.